•Genre: Pop Rock
•Age group: 15-23
•Gender: unisex but mainly female dominated
•90% are in full time education
•70% enjoy listening to music via iTunes
•On average 90% purchase 0-5 albums per month
•50% purchase their albums online whereas 40% purchase albums through music stores
•50% enter competitions for prizes e.g. iPods
•50% attend concerts on a regular basis
•70% use blogs and social networking sites
•60% purchase music magazines regularly
•70% research into upcoming artists based around their preferred music genre
Above is my reader profile for my magazine. To create my reader profile I used my questionnaire, NME reader profile analysis and my mood board. I used the information collected to help me create my reader profile which I would then use to create my magazine according to what my target market would enjoy to read and what to include in the magazine. My questionnaire was mainly targeted at my market to help me create a reader profile suited to my audience.
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